Infrastructure for achieving your long-term marketing & business objectives
about us
Win new business with EFF

EFF is a structured business development company.  At the end of all market research, strategy, PR, trade shows etc we strive to build new business development opportunities for our clients.  When we start a project we know that we will achieve results as we follow our own very structured process to ensure success.  This process is detailed as part of our services.

Our Unique Selling Point's

  • Strategic Alliance with OutsourceWorld
  • 15+ years of international relationships
  • Good databases of buyers and service providers
  • Good relationships with senior Government officials in service provider markets such as China, India etc.
  • Implementers vs. just strategy consultants
  • Unique Global experience working on marketing initiatives for over 25 countries
  • Focused on return on investment
  • Access to senior focus and buyer groups
Return on investment 

A smart business will always be thinking about this, not just in today's current economic climate.  Prior to moving into the implementation stage of our services we provide our clients with a very clear budget outlining all of the costs for that years marketing program.  This budget will be tailor-made to achieve the objectives set out by you and agree to by EFF.




Lost in translation?


One of the biggest mistakes a business can make when moving into or marketing to a new market is assuming that the new market thinks and behaves the same way they do.  Simple messages can be lost in translation.  A message that seems so right from one point of view can be perceived badly from another.  At EFF we have considerable knowledge, understanding and experience dealing with different nationalities and the different perceptions that have.

EFF works with our clients to bridge this 'lost in translation' gap.